How to Scale Your Marketing Plans - pel hughes print marketing new orleans la

There is no one size fits all approach to marketing. Companies of different sizes and various industries can have diverse needs. The preferences of their customers can vary substantially, too. Most small and medium size companies have to keep a close eye on costs; they also need their marketing initiatives to be effective. When getting […]

Why You Should Personalize Your Direct Mail Campaigns - pel hughes print marketing new orleans la

The digital world has definitely changed the landscape of marketing and advertising. Many forms of traditional marketing have waned in popularity but that doesn’t mean all conventional print advertising is obsolete. One form of marketing that still deserves your attention is direct mail campaigns. When executed effectively, direct mail yields great results. The best way […]

Making the Most of Your Email Lists - pel hughes print marketing new orleans la

Did you know that email marketing produces more revenue than any other form of digital marketing? It’s true; e-mail marketing generates higher ROIs than social media campaigns, promotional offers, and pay-per-click advertising. Beyond cultivating great email lists, it’s vital that businesses know how to use their e-mail lists to yield the best results. Developing Great […]

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