Marketing in today’s day and age needs to focus on more than just the Internet. While the Internet is a major forum for advertising a business, it’s imperative to look beyond the search engines for marketing opportunities – and this is where many business owners fail. There is still a need for offline marketing, which […]

If your business has an online presence, and it should, there are ten simple tips you need to follow to make the most out of your online marketing tactics. Let’s dive right in and take a quick look at them. Tip #1: Go social If you don’t have a social media profile, you need to […]

A variety of myths are associated with marketing strategies, including the use of direct mail in your marketing. The problem with myths is that they tend to grow over time and it can be hard to separate the truth from the myths. By understanding some of the myths associated with direct mail, it is easier […]

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