Taking the leap towards a mobile website is a big step. Maximize your investment by including these three essentials components into your new mobile site. Keep Your Branding Consistent: Your mobile site is another medium that your company can use to engage with potential customers. Keep the same branding and color scheme that your existing […]

There are plenty of examples where marketers have put QR Codes on their materials simply because they could. But there also have been a great number of QR Code applications that truly provide value to a customer or prospect, and in return, to the company as well. Here are three ways that companies could incorporate […]

Do you remember 38 Special’s 1981 hit Hold on Loosely? It goes, “Just hold on loosely, but don’t let go. If you cling too tightly, you’re gonna lose control.” For business owners, those words couldn’t be truer. Often overworked, business owners stretch themselves thin trying to run every aspect of their business instead of delegating […]

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